The report was published in the Journal of Behavioural and Experimental Economics, and involved researchers analysing results from a survey of more than 6,000 people aged seven to 84 in Finland to examine the attitudes of those who illegally download movies and music.
The key findings were:
- People who illegally download movies also enjoy going to the cinema and do often willingly pay to watch films.
- Those who illegally download movies are more likely to be wealthier and less worried about being caught than their music counterparts. Movie pirates are more likely to live in large cities and be early adopters of new technology. They are often young, and male, with access to high levels of consumer technology.
- On average, each person involved in the survey had illegally downloaded about 2,900 music files and 90 movie files.
- The study tallied with previous research that indicated that people who pirate content are also much more likely to purchase content legally than those who do not illegally download music and movies, often being greater consumers of media. Illegal filesharers from the US and Germany were found to buy 30% more music than people who did not pirate music, for instance.
- The movie pirates were also more likely to cut down their piracy if they felt they were harming the industry compared with people who illegally download music.